The New Mexico Tourism Department contacted the Silver City Arts and Cultural District about Silver City having a larger presence in the New Mexico True Certified Program. It is a free program to participate in, but to apply one has to be a licensed New Mexico business that fits one of these three categories:

100% Made in New Mexico - to be used for products made or manufactured in New Mexico*. This does not require that every ingredient or component (such as packaging materials) used to produce the end product is sourced, made or grown in New Mexico. Examples of potentially qualifying products for this mark include packaged consumer products such as wine, lotion, or salsa.

100% Born & Raised in New Mexico - to be used for animals and livestock that produce food and fiber products. Animals/livestock Gǣborn and raised in New MexicoGǥ must be traceable to location of birth through records and identification and verified by a third party, certifying organization. Examples of potentially qualifying products for this mark include dairy products, meat products and other products such as wool from livestock.

100% Grown in New Mexico - to be used for plants or non-meat agricultural products. Plants or other agriculture products must be lotted and carry marks and/or identification that can be traceable to farm of harvest and verified by a third party, certifying organization. Examples of potentially qualifying products for this mark include herbs, fruits and vegetables.

Once the business as accepted into the New Mexico True Certified Program, the business representative will be able to market the company's products as "New Mexico True Certified" and the business/product will be listed on NewMexico.org, as well as numerous other promotional avenues.

For full details on the program and the link to apply, visit their website: https://www.newmexico.org/industry/work-together/true-certified/.