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Category: Non-Local News Releases Non-Local News Releases
Published: 05 August 2020 05 August 2020

day of the treadAugust 5, 2020 – Registration is now open for the 14th Annual Day of the Tread presented by True Health New Mexico and benefitting various non-profit organizations that serve New Mexico’s children. The event is scheduled for October 25, 2020, pending any COVID-19 restrictions. In conjunction, there will be a virtual event, should the live event be canceled or if people are more comfortable riding alone. The virtual event will take place via the Active Experience App and runs October 24 – November 1, 2020.

In the last 13 years, more than 20,000 cyclists have participated in the annual fundraising event. Day of the Tread is known for its fun Day of the Dead inspired costumes that are seen on the roads surrounding Albuquerque one day every year. This year’s event brings back the favorites and some new twists, including:

One of the highlights and favorite recharge zones is the famous El Pinto, located in Albuquerque’s scenic north Valley. El Pinto has supported the event every year since its inception. 

Last year, people from 26 states participated in the event. A video link that shows the event can be seen at dayofthetread.com. Additionally, a store has been established on the website that sells Day of the Tread, Day of the Dead-inspired items.

The presenting sponsor, True Health New Mexico, is a New Mexico-based health insurance company that provides coverage for individuals and employer groups.  “We delight in our partnership with Day of the Tread,” says Dr. Mark Epstein, CEO. “This a joyful, healthy event for our community, and we look forward to it every year.”

All proceeds benefit Pegasus Legal Services for Children and Zia Freewheelers Adaptive Cycling, among others. To register or for more information, go to dayofthetread.com.