ICYMI: this morning, Good Morning America broadcast live right from the Santa Fe Plaza. GMA has set out to explore all 50 states for their morning series called 'Rise and Shine' where they connect with locals who've been impacted by the pandemic and have found ways to persevere. New Mexico's gems like Route 66, the state's capital city, Sandia Tram, flavorful green chile, and more were highlighted on a national stage as John Quiñones praised the Land of Enchantment.

Watch the Segment

NMTD Announces Partners for the FY22 Clean & Beautiful Grant Program

The New Mexico Tourism Department (NMTD) has awarded $789,800 to a record 53 communities through the New Mexico Clean and Beautiful Grant Program for FY22. Due to increased interest in the program, NMTD was able to support an additional 16 communities in FY22 compared to FY21. The $789,800 grant program budget for FY22 also represents a $11,100 increase from FY21. NMTD also saw a significant increase of grantee retention in FY22. Nearly 90 percent of FY21 grant recipients applied for the program in FY22, compared to a previous retention rate of 71 percent for FY21.

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GALLUP INTERTRIBAL CEREMONIAL

The Intertribal Ceremonial Office, which oversees the administration of the Gallup Intertribal Ceremonial, is announcing an exclusive partnership with KOB TV to produce a one-hour TV special entitled "Spirit of The Ceremonial."
The "Spirit of the Ceremonial", currently in production and sponsored by the City of Gallup, will feature an enchanting presentation of the 99-year-old New Mexico Native American festival and will be televised at 9:00 pm (MST) Thursday, August 19th on KOB TV. read more →

Gallup Intertribal Ceremonial Seeks Artists for Virtual Artisan Market
This year, the Gallup Intertribal Ceremonial will feature a Virtual Artisan Market, allowing Native American artisans to sell their works to new and existing collectors in an online marketplace from August 15-22. The format allows artists to be in "two places at one time," selling their works online while physically being able to sell other works in person. The Virtual Artisan Market will be available at www.GallupIntertribalCeremonial.com.

Interested Native American artists and merchants have until July 30, 2021 to register. Participants will receive exposure in several print, TV and social media channels as well the Gallup Intertribal Ceremonial event which reaches thousands.

Contact Erica Asmus-Otero at Erica@InPressLLC.com for vendor registration information or call 505-259-2202.

Be sure to follow the Gallup Intertribal Ceremonial on social media!

CDC Recommends Masking Up

This week the Centers for Disease Control and Prevention recommended everyone, even vaccinated individuals, wear a mask indoors, especially in places with increasing COVID-19 cases.

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Weekly Tourism Research Overview

While statewide occupancy rates continue to climb to record highs since the beginning of the pandemic, optimism about COVID and travel is beginning to trend negatively due to the spread of the Delta variant. According to Destination Analysts, 43% of travelers this week responded with the belief that the situation with COVID is getting worse - compared to just 20% of respondents for the week of July 12.

Read This Week's Report

Is your hospitality or tourism business interested in working with national travel writers and travel influencers?

Earned Media Survey
In an effort to provide inclusive and unique itineraries for prospective writers and influencers, we offer the opportunity for members of the New Mexico tourism industry to opt-in to the Tourism Department's earned media efforts. If you own or manage a lodging property, restaurant, attraction, or any other type of tourism business/experience, let us know if you would like to opt-in to future earned media opportunities.

Anniversaries & What's New
Does your destination or tourism business have upcoming news in 2021/2022? Whether its a new product, experience, expansion, anniversary or major milestone, we at the New Mexico Tourism Department want to know about it to including in pitching and earned media efforts. Please share your news with us in a timely manner, as we may be able to incorporate in campaigns and pitches to national travel writers.

Earned Media Opt-In Form

2021/2022 News & Updates Submission Form

Recent Press

GOOD MORNING AMERICA
Rise and Shine: Celebrating New Mexico as it welcomes visitor after 1 year

TIME
The World's Greatest Places of 2021

FORBES
Most Beautiful Places to Savor Sunsets in the U.S.A.

Other News and Updates

Tourism Secretary Jen Paul Schroer Represents New Mexico on Skift Panel
On Wednesday, July 21, Tourism Secretary Jen Paul Schroer represented New Mexico on a Skift panel that addressed tourism funding, shifts in messaging, addressing industry concerns, among other topics.

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New Mexico Dramatically Expands Child Care Assistance
On July 1, Gov. Michelle Lujan Grisham announced the state of New Mexico will dramatically expand its Child Care Assistance Program, doubling eligibility for families from 200 percent of the federal poverty level to as much as 400 percent, a move targeted at supporting tens of thousands more families in need all across the state -- as well as helping more working families stabilize their financial situations, and potentially be able to return to work, as the COVID-19 pandemic winds down.

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State of New Mexico Launches Ready NM Workforce & Education Initiative
The Department of Workforce Solutions, New Mexico Workforce Connection, and Higher Education Department have joined forces to link career education and training programs with high-demand industries and current job openings.
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Campaigns & Initiatives

The Economic Development Department is seeking input from the business community to improve the Business Finance Finder initiative. The purpose of this project is to create an online platform to connect businesses to financial assistance to aid economic growth and recovery.
Register online →

Tips, Tools & Learning

NMTD Tour Operator Toolkit - The New Mexico Tourism Department has published a tour operator toolkit to provide aspiring entrepreneurs with a road map to start a business as a tour operator.
continue reading →

Lodgers' Tax Best Practices Handbook - The New Mexico Hospitality Association, with the help of NMTD Tourism Industry Region Boards, released a new manual. For training on utilizing these tactics in individual New Mexico communities, please reach out to Kathy Komoll at (505) 506-8624.
continue reading →

Economic Recovery Dashboard - The Tourism Department recently unveiled a comprehensive economic recovery dashboard that will track a variety of key indicators for recovery of New Mexico's tourism sector and the state's economy at-large.
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Our mailing address is:
New Mexico Tourism Department
491 Old Santa Fe Trail
Santa Fe, NM 87501